The Development Of Jinjiang'S Textile And Garment Industry Cluster Presents Three Characteristics.

"We are speeding up the construction of the economic development zone, building a" one zone, nine gardens "pattern, and passing the major.

The official disclosed that in the current planning and construction of the park in Jinjiang, it includes not only the professional gardens such as Ying Lin clothing, Shenzhen and Shanghai underwear, but also the base of textile machinery manufacturing enterprises and industrial parks such as bleaching and dyeing enterprises.

The construction of these industrial zones will become a new engine for the development of Jinjiang's garment industry.

In recent years, despite the impact of the international financial crisis, Jinjiang's clothing industry has not seen a sharp decline, and is still full of vitality.

One of the reasons for the sustained and rapid development of Jinjiang's garment industry is the agglomeration effect of industrial clusters.

In recent years, according to the development plan of industrial clusters, Jinjiang municipal Party committee and city ZF have regard the industrial cluster economy as an important starting point for developing regional economy, guide Jinjiang's industrial structure to continuously upgrade and pform, promote enterprises to be strong and specialized, and vigorously train industrial clusters. ZF departments interact with enterprises in a positive way and work hard to improve their competitiveness, constantly promoting the upgrading of industrial clusters and forming the core competitiveness of industrial cluster development.

The development of garment industry cluster in Jinjiang has three obvious characteristics:

First, "small products create big markets".

Such as suits, jackets, trousers, underwear and other textile and apparel products, the value of single products is not high, but the product market sales volume is large, and occupies a large market share.

Jinjiang's leisure jacket, trousers and other products in the market share of similar products in the country is very high.

The two is "big cooperation initiated by small businesses".

The implementation of industrial cluster planning and the formation of industrial clusters have promoted the continuous extension of the internal industrial chain of various manufacturing industries in Jinjiang, attracting a large number of business enterprises to enter the market of raw and auxiliary materials in Jinjiang, and deriving a number of service oriented enterprises that provide services for productive enterprises before, during and after delivery. This has improved the socialization of production services in Jinjiang, and most of Jinjiang's private enterprises have completed the whole process from production to sale without leaving home.

The three is to accelerate the implementation of brand management strategy of Jinjiang garment enterprises.

The upgrading of industrial clusters has promoted the popularity and competitiveness of regional brands of Jinjiang enterprises, and created conditions for enterprises to move towards products at home and abroad.

In terms of international market development, Jinjiang apparel has been exported to Europe, America, Southeast Asia, Middle East, South Africa and other markets under the support of cluster. Jinjiang has established long-term economic and trade cooperation with many countries and regions.

Because Jinjiang has long adhered to the development strategy of brand internationalization, Jinjiang products have been selling well in the international market, forming a new pattern of export oriented economic development, and making more Jinjiang products go to the world.

In order to speed up the development of industrial clusters, Jinjiang will continue to implement the leading cultivation project. It will promote enterprises to become bigger and stronger, cultivate industry leaders, form a development pattern of leading enterprises and large and medium sized enterprises supporting cooperation within the industry chain; play the role of the apparel industry association, regulate the intra industry competition and strengthen cooperation among enterprises; establish a number of public technology detection platforms, provide technical inspection services for small and medium-sized garment enterprises, develop vocational education, and train more high-quality skilled workers.